KOPIS insight report analysis

The genre-by-genre market figures KOPIS publishes, compared on one screen.

• Insight report·Aug 31, 2026South Korea's performing-arts market in the first half of 2026Six genres sold 801.9 billion won of tickets in the first half of 2026, on 11.1 million tickets and 10,032 runs. Plays doubled — up 105.1% to 75.9 billion won, with almost all of the gain in houses of 1,000 seats or more. Popular music held 56.5% of the market but earned 6.1% less per run. Large-house musicals, dance and Korean traditional music all staged more and sold less. From the KOPIS Insight Report; the six-genre totals are ours.